Project Review Process

First, please read this information thoroughly. It has been designed to help you understand the kinds of projects we seek to support as well as the kind of information you need to provide to give the best summation of your project. Our goal is to understand your project as thoroughly as possible to ensure full consideration of your proposal.

Next, prepare your proposal and return it to the Ad Council office no later than Friday, September 19, 2008 for support to commence on January 1, 2009. 

Once you've submitted your proposal, it will go through a series of reviews by staff and volunteers.

1. The staff of the Ad Council is charged with ensuring that all proposals considered meet the basic guidelines as well as the criteria for support established by the Board of Directors.
2. A proposal review meeting may be initiated for programs/projects seeking Community Impact support. The purpose of the visit, conducted by a team of Ad Council staff and volunteers, is to learn more about your team and your project/program.
3. Recommendations are presented to the Community Advisory Committee for their review. This group of volunteers represents diverse expertise and understanding of the community at large, the challenges it faces, and the nonprofit community that serves it. They are charged with providing counsel and advice to staff to ensure the most thorough recommendation is presented to the Board of Directors.
4. The final step is presenting the recommendation to the Board of Directors of the Ad Council for their discussion and approval.
5. Once approved, a team of Ad Council staff and volunteers will meet periodically with your team to assess your progress toward your goals; an assessment review report and site visit occur at least one a year.